On large format printing technology and its development and Application

1、 Development background of large format printing technology

      Large format printing technology refers to the use of large format printing press (740) × 1050mm and above), large format digital imaging equipment, CTP technology, connection processing technology, digital color management and digital production process technology system.On large format printing technology and its development and Application

        Large format printing technology is an emerging technology with rapid development in recent years. Its technical development background can be summarized as follows:On large format printing technology and its development and Application

1. The growing demand for global packaging and printing and the continuous improvement of quality demand

       In the continuous growth of the annual growth rate of the global printing media (5% – 15%), the global color box industry has developed rapidly in the colorization of paper packaging products after 2000. On large format printing technology and its development and Application

       In the field of offset printing, the large format printing machines launched in recent years include Roland r900xl, R900, gaobao rapid205.On large format printing technology and its development and Application

      Heidelberg cd105xl, etc., and are gradually integrating various digital control and wired processing devices to realize High efficiency production mode of “data input and product output”.On large format printing technology and its development and Application

2. The domestic color box packaging and printing market is booming, and the demand for products is growing rapidly

       China’s packaging and printing enterprises account for 24.8% of the National Total (18% of the world). In 2003, the output value of packaging and printing was 89.6 billion.On large format printing technology and its development and Application

       China’s export packaging and product upgrading of 438.4 billion US dollars have created a huge demand for product and quality improvement in the packaging and printing industry.On large format printing technology and its development and Application

      At present, China is developing from a well-off society to a rich society. The printing of social consumption packaging of RMB 4.58 trillion per year is also developing from monochrome to multicolor, from manual operation to mechanical operation, and from packaging processing to product integration.On large format printing technology and its development and Application

       The printing quality and varieties of paper packaging printing (accounting for about 40% of the total packaging printing) still lag behind the speed of social and economic development, and the management and control of printing process.On large format printing technology and its development and Application

      Finished product sampling and monitoring are still at a relatively backward qualitative management level.On large format printing technology and its development and Application

       Especially in the products of color box industry, how to establish “high quality, high efficiency and low cost” around the production of color box products The equipment and technology have become the key to the competition and development of color box industry.On large format printing technology and its development and Application

3. Large format printing technology has a significant value-added, which is the key to enhance the competitiveness of enterprises in the production process

       After 2000, the color printing industry has changed from the competition of “quality + efficiency” to a new competition era of “quality + efficiency + cost”. On large format printing technology and its development and Application

       Large format printing technology is the key to establishing competitive advantage in the new era. The functions of large format printing technology can be summarized as follows:On large format printing technology and its development and Application

(1) Large format printing technology realizes the full digital integrated operation of color box production, which ensures the quality, improves the efficiency and reduces the cost to the greatest extent.On large format printing technology and its development and Application

(2) Large format printing technology realizes the integration from data to products, improves the threshold and technical difficulty of competition, and reconstructs the methods of process, control and management.On large format printing technology and its development and Application

(3) Large format printing technology has changed the positioning of packaging printing, got rid of the passive situation of supporting processing role, and began to establish an innovative production mode with products guiding the market.On large format printing technology and its development and Application

(4) Large format printing technology has triggered a new mode of competition and put forward new requirements for personnel, enterprise resources and technological innovation.On large format printing technology and its development and Application

2、 Challenges of applying large format printing technology

        The application of large format printing technology is not only the increase of printing format, but also through the expansion of printing format to improve the ability of enterprises to deal with future technological development, improve the ability of enterprises to equipment, process, production management and quality control, improve the ability of enterprises to continuously improve quality and efficiency and establish a team of high-quality production and management personnel. The technical challenges it faces mainly include:

1. The requirements for packaging and printing quality are continuously improved

The quality of packaging printing is actually a comprehensive reflection of the understanding and expression of products by printing users, designers and printing plants, and their relationship is shown in Figure 1.

In 2004, Manroland’s interview with designers showed that more accurate color control ranked first in the demand for printing quality. The three parties’ understanding and cognition of printing product selection and quality are shown in Table 1.

2. Expansion of production capacity of color box packaging and printing

       At the beginning of the new century, the color box packaging and printing industry introduced a large number of high-capacity equipment and technologies with digital control, resulting in lower demand growth than capacity growth.On large format printing technology and its development and Application

        For example, the format of sheet fed offset press is from opposite to full sheet, the printing speed is from 8000 to 16000 sheets / hour, and the digital prepress and CIP3 / CIP4 technology can reduce the operation time by 25% – 50%, The printing market has undergone a rapid mutation from “demand exceeds supply” to “supply exceeds demand”. On large format printing technology and its development and Application

       The printing market has evolved from the “era of capacity shortage” to the “era of overcapacity”, which has triggered the arrival of the era of fierce competition in the printing industry.On large format printing technology and its development and Application

      Today, color box packaging and printing enterprises are facing the choice of how to survive, develop and grow in the competition. However, color box packaging and printing enterprises lack prediction and preparation for this rapid change, and do not have a complete set of coping strategies, resulting in many puzzles and bottlenecks.On large format printing technology and its development and Application

3. Innovation of operation and management mode of color box packaging and printing

       Domestic color box packaging and printing enterprises are transforming from traditional closed product processing system to open product production system. We must solve the transformation of production, process and quality management mode.On large format printing technology and its development and Application

       Domestic color box packaging and printing enterprises are facing the rapid development of economy and society, the multiple pressures of optimizing quality, improving efficiency, reducing costs and expanding value-added services, the choice from passively adapting to users to actively guiding users, and the challenge of obtaining development opportunities with technological innovation, management innovation and business model innovation.On large format printing technology and its development and Application

3、 Countermeasures of applying large format printing technology in color box printing industry

        The application of large format technology in color box printing industry is not only the need of enterprise competition and development, but also the need of enterprises to actively adapt to social development and product trend. On large format printing technology and its development and Application

       The establishment of countermeasures for the application of large format technology in color box printing industry must focus on the following contents:On large format printing technology and its development and Application

       Domestic color box packaging and printing enterprises are mainly concentrated in the Yangtze River Delta, Pearl River Delta, Beijing, Tianjin, Chengdu and Chongqing, Dalian and Wuhan, accounting for more than 70% of the total. On large format printing technology and its development and Application

      Color box printing mainly adopts three different processes: thin paper color printing + composite, cardboard color printing and fine corrugated color printing. The printing format is mainly split to full open.On large format printing technology and its development and Application

       In recent years, the demand for color box packaging and printing has increased rapidly (expected to be 45% – 60% in 2010), especially in the field of IT products, high-end electronic products and small household appliances, which requires exquisite product packaging and printing, one-time molding, strong personalization and low cost. On large format printing technology and its development and Application

      As a result, color box packaging and printing enterprises adopt large-scale printing technology to meet the challenges and build new competitive advantages.On large format printing technology and its development and Application